Last Updated: [Insert Date]

At Yacht Clothing Store (“we,” “us,” or “our”), we understand that competitive sailors and coastal yachting enthusiasts value precision, performance, and security—not just in their gear but in every aspect of their experience with us. This Privacy Policy explains how we collect, use, protect, and share information when you visit ussailingshop.com (the “Site”).

1. Information We Collect

We collect information to provide better services to all our customers—whether you’re preparing for your next regatta or stocking up on coastal yachting essentials:

  • Personal Information: When you make a purchase, create an account, or contact our customer service, we collect information such as your name, email address, shipping address, payment details (processed securely through our PCI-DSS compliant systems), and phone number.
  • Technical Data: Like a well-tacked dinghy, our systems automatically collect navigation data including IP address, browser type, device information, and pages visited to optimize performance.
  • Cookies and Tracking: We use cookies and similar technologies to remember your preferences, analyze trends, and improve your shopping experience—just as we’d fine-tune sailing gear for optimal performance.

2. How We Use Your Information

We handle your data with the same care we’d expect for our own offshore transactions:

  • To process and fulfill your orders for dinghy gear, wetsuits, and other sailing equipment
  • To provide customer support with the urgency competitive sailors require
  • To improve our website performance and product offerings
  • To send service-related communications and (with your consent) marketing information about new technical sailing clothing and promotions
  • To prevent fraud and enhance security through 256-bit SSL encryption

3. Data Sharing and Disclosure

We treat your information with the confidentiality of race strategies:

  • Service Providers: We share information with trusted partners who assist with payment processing (like PayPal), shipping, and website operations—only to the extent necessary to complete your transaction.
  • Legal Requirements: We may disclose information if required by law or to protect the rights and safety of our business and customers.
  • Business Transfers: In the event of a merger or acquisition, customer information may be transferred as a business asset.

We never sell your personal information to third parties for marketing purposes.

4. International Data Transfers

As we ship globally (excluding some Asian regions), your information may be transferred to and processed in countries outside your own. We ensure all transfers comply with applicable data protection laws.

5. Data Storage and Security

We implement watertight security measures:

  • PCI-DSS compliant payment processing
  • Regular security audits and monitoring
  • Encryption of sensitive data in transit and at rest
  • Limited access to personal information on a need-to-know basis

While we take precautions worthy of offshore conditions, no internet transmission is 100% secure. We encourage customers to use strong passwords and protect their login information.

6. Your Rights and Choices

You have control over your information, just as you would at the helm:

  • Access and Update: You may review and edit your account information at any time.
  • Marketing Communications: You can opt-out of promotional emails by clicking the unsubscribe link.
  • Cookies: Most browsers allow you to control cookies through their settings.
  • Data Deletion: You may request deletion of your personal data, subject to legal retention requirements.

To exercise these rights, contact us at [email protected].

7. Cookies and Tracking Technologies

Our Site uses cookies—small data files stored on your device—to:

  • Remember items in your shopping cart
  • Understand how customers navigate our site to improve performance
  • Deliver targeted advertisements (if you consent)
  • Analyze the effectiveness of our marketing

You can manage cookie preferences through your browser settings, though this may affect site functionality.

8. Children’s Privacy

While we sell kids’ sailing gear, our Site is not directed at children under 16. We do not knowingly collect personal information from children without parental consent.

9. Changes to This Policy

We may update this policy occasionally, just as we refine our sailing gear. The updated version will be posted on our Site with a new “Last Updated” date.

10. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact our customer service team—fellow sailors who understand the importance of timely responses:

Email: [email protected]

Mail: Yacht Clothing Store, 2145 Brentwood Drive, Austin, TX 78758, USA

Just as you trust your buoyancy aid in challenging conditions, you can trust Yacht Clothing Store to handle your personal information with the highest standards of security and care.